India might well be considered as one of the most preferred outsourcing destinations worldwide but the country’s IT industry lobby group NASSCOM feels terms such as “offshoring” and “outsourcing” have negative implications in some global markets.
“These terms have apparent “negative connotations” in some of the mature markets such as the US. I think we have to remove these from our vocabulary”, President of National Association of Software and Services Companies Som Mittal said.
Responding to a question on whether India should change strategy vis-a-vis ‘desi’ engineering and R & D services market here, he said usage of terms like “outsourcing” has “hurt” India’s software industry overseas.
Mittal argued that offshoring is also a business, citing the example that Nokia is designing products in India, which is also a market for the telecom company.
“These debates are in the mind”, he observed.
Apart from using terms like “offshoring” and “outsourcing”, the term “services” should also be removed from the vocabulary, Krishna Mikkilineni, President of Honeywell Technologies said, adding “This is engineering (no need to add services).”
Source:http://www.indiajournal.com/pages/event.php?id=11267
