Archive for June, 2011

Lessons learned in IT outsourcing

June 14th, 2011

Despite the abundance of logistics-related software on the market, many companies still prefer to develop their own apps. That requires a hefty commitment of in-house IT resources, however, since a single application can require thousands of lines of source code. To handle the added workload, some companies have turned to third-party software developers, many of which are located outside the United States.

But that approach presents its own set of challenges, as Mark Ohlund can attest. Ohlund, who is vice president of technology strategy for third-party logistics service specialist PLS Logistics Services, described his company’s experience with outsourcing at eyefortransport’s 13th annual Logistics CIO and Supply Chain Technology Forum this past April.

Based outside of Pittsburgh in Cranberry Township, Pa., PLS Logistics has long used a proprietary transportation management system (TMS) in its operations. The software, which PLS touts on its website as “one of the industry’s best supply chain solutions,” was developed by the company’s in-house programmers. But when PLS went to upgrade the app 18 months ago, it took the outsourcing route to hold down costs and avoid a huge staffing buildup. Ohlund notes that programmers—particularly Java and .Net developers—are in short supply in the Pittsburgh area.

PLS cast its net wide in its search for the right contractor. In total, it evaluated 27 candidates from countries all over the world, including Russia, China, Argentina, Brazil, Germany, and Vietnam. It rated each supplier against an extensive set of criteria that included pricing, programming capabilities, and considerations such as time zone, language, and presence of a U.S. office.

In the end, PLS chose a company in India for the job, which included making three separate enhancements to its TMS. It then arranged for the vendor’s employees to spend several weeks onsite at PLS’s premises to familiarize themselves with the technology as well as the company’s work flow.

Given its meticulous preparations, PLS had every reason to expect the process would flow smoothly. Yet problems quickly developed. For starters, there was confusion about the timeline. When it took on the assignment, the Indian software developer assumed it would be making the upgrades one at a time. So it came as a shock to learn that PLS wanted all three done at once. To keep the project on track, the contractor was forced to hire additional programmers.

Then there was work quality. PLS soon realized it had made a crucial error by not verifying that all of the programmers had the necessary skills. It turned out that more than half of the offshore developers lacked experience with the relevant technology. As a result, it took them longer than expected to complete simple tasks, driving up project costs. It also created extra work for PLS’s staff programmers, who found themselves having to fix coding errors. Ohlund reports that several of the in-house programmers became so frustrated they quit.

PLS did make some mid-course corrections. It conducted phone interviews with all of the offshore programmers and had those without the requisite skills taken off the project. PLS also got the Indian contractor to reimburse it for the software repairs.

You might think this experience would have soured PLS Logistics on outsourcing, but that’s not the case. Ohlund said his company would give it another try, although it would do some things differently next time around. For one, it would be more conscientious about vetting the people assigned to the project. For another, it would focus on one project at a time, rather than trying to tackle several at once.

As for why his company considers this approach worth pursuing, Ohlund says it’s all about the flexibility to match IT staffing levels to needs. “I believe outsourcing can be successful and can provide flexible staffing to augment a permanent onshore staff,” he said. “Given the learning curve and lack of industry experience, I don’t believe the win is with cost savings, but rather with the ability to have a variable-cost development staff.”

Source:http://www.dcvelocity.com/articles/20110620it_outsourcing_lessons/

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Prospects better for BPO firms

June 14th, 2011

EXPECTATIONS for the outsourcing industry have been scaled down but are better compared to the more uncertain view recently offered for merchandise exports.
Officials of the Export Development Council (EDC) and the Business Processing Association of the Philippines (BPAP) have pegged industry growth for 2011 at 18% and 20%, respectively, down from last year’s 26% surge to $8.9 billion.

This compares to merchandise exporters describing their 10% growth goal a “fighting target” given concerns over a recovery in Japan, the unresolved debt crisis in the euro zone and continued unrest in the oil-producing Arab world.

Last year, outbound merchandise shipments rebounded by over a third to $50 billion.

“Since the growth in IT-BPO (information technology-business process outsourcing) has been robust at over 30% in recent years, it was felt that it would be more realistic to have a slightly lower target because the base itself is expanding rapidly and it would be difficult to project the same or higher rate,” EDC Executive Director Senen M. Perlada said in a text message yesterday.

The outsourcing sector is more optimistic, with BPAP Executive Director Gillian G. Virata saying the forecast is for revenues to grow by a fifth to $11 billion. The Contact Center Association of the Philippines (CCAP) is also similarly upbeat.

“A target of around 15-20% for the BPO industry is a conservative growth rate,” Jojo J. Uligan, CCAP corporate secretary and executive director, said on Saturday.

“The base is expanding, which is why it’s more difficult to achieve larger growth rates now, but the voice-based customer service industry is far from its saturation point,” Mr. Uligan added.

“Majority of our accounts are still from the US, but there are other English-speaking countries out there we can tap such as the United Kingdom, Australia, and New Zealand,” he continued.

“We’re also encouraging companies to expand outside Metro Manila [to areas] such as Cebu, Baguio, Batangas, Laguna, Cavite, Davao, Dumaguete, Cagayan de Oro, and Iloilo to increase their risk management abilities and lower their vulnerability to things like natural disasters.”

The call center industry ended 2010 with 344,000 jobs and $6.1 billion worth of revenue, a 21% rise from 2009, BPAP data show.

“[O]ur industry is close to 370,00-380,000 employees, but we are aiming for more than 420,000 jobs generated by the end of the year,” Mr. Uligan said.

“Most of all, we are moving to higher value adding for voice-operated customer services for the next several years, since our workforce now is more technically capable and more knowledgeable compared to three to five years ago,” he noted.

The BPAP has drafted a six-year medium-term development plan to generate $25 billion in revenue and 1.3 million jobs.

Source:http://www.bworldonline.com/content.php?section=TopStory&title=Prospects-better-for-BPO-firms&id=33060

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Phinma moves to gird BPO business with P400-M takeovers

June 14th, 2011

LISTED HOLDING firm Phinma Corp. is beefing up its portfolio of business process outsourcing (BPO) investments by acquiring two more companies for more than P400 million, a disclosure released yesterday showed.
Phinma, which already controls three back offices for animation, finance and engineering services on top of several universities, will be taking over foreign business consultancy Fuld & Co., Inc. for $7.99 million and its local complement Business Back Office, Inc.-Global Business Research Support for P78 million.

“The executive committee of Phinma approved the purchase of an 85% interest in Fuld & Co., Inc. for $7.99 million,” the company said in a disclosure yesterday.

“The executive committee also approved today the purchase of a 100% interest in Business Back Office, Inc.-Global Business Research Support for not more than P26 million and subscription in new shares for P52 million,” it added.

“The twin acquisitions of complementary businesses will provide outsourcing jobs and build skills in the field of business research and competitive intelligence offering globally competitive products and services,” Phinma said.

Operations and management teams of Fuld & Co. in Boston and London will be retained to deliver services like “customized research and analysis, strategic gaming, and competitive intelligence process consulting services.”

The addition of Manila-based Business Back Office will meanwhile “broaden Fuld & Co.’s expertise, its service capacity, as well as allow for a true round-the-clock competitive intelligence services to better serve multinational clients around the world,” Fuld & Co. founder Leonard Fuld said in the same disclosure.

As of end-2010, knowledge process outsourcing firms employed 100,000 professionals of the total 525,000 skilled workers in the BPO industry, data from the Contact Center Association of the Philippines and Business Processing Association of the Philippines show.

“I think Phinma is trying out how far they can go in their operations since BPOs are profitable. They want to grab the momentum in this sector,” Freya B. Natividad, investment analyst at brokerage firm 2Trade-Asia.com, said in a telephone interview yesterday.

Phinma would also do well to partner with an expert in the field to further grow its technical capacity, Ms. Natividad added.

The purchase comes after Phinma sold its brokerage firm early this year to focus on its core low-cost housing, power generation and education businesses.

Phinma sold its 26.5% stake in AB Capital and Investment Corp. to Metro Gaisano Group unit Vicsal Investment, Inc. for P96.7 million.

Phinma, formerly Bacnotan Consolidated Industries, Inc., also owns stakes in Union Galvasteel Corp., and Phinma Property Holdings Corp.

Its subsidiaries include Atlas Holdings Corp., Araullo University, Phinma Property Holdings Corp. and Trans-Asia Oil and Energy Development Corp.

Its BPO companies meanwhile include The Phinma Finance and Accounting Outsource Corp., The Phinma Architecture and Engineering Outsource Corp. and Toon City Animation, Inc., according to its Web site.

Source:http://www.bworldonline.com/content.php?section=Corporate&title=Phinma-moves-to-gird-BPO-business-with-P400-M-takeovers&id=33030

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India Wipro names new head for back office ops

June 14th, 2011

Wipro Ltd , India’s No. 3 software services exporter, on Monday named Manish Dugar, currently the chief financial officer of its key IT outsourcing business, as the head of its back office operations effective immediately.

Dugar will replace Ashutosh Vaidya, who has decided to pursue other interests, Wipro, also listed in New York , said in a statement.

Jatin Dalal will take over as the new chief financial officer of Wipro’s IT business, the company said. Dalal was earlier the finance head for energy and utilities, manufacturing and high-tech units and product engineering service.

Wipro reorganised its key IT outsourcing business in February, barely three weeks after it surprised markets by removing the joint chiefs of the business and naming company veteran T.K. Kurien as the new chief executive in an effort to rev up growth.

Wipro’s IT business, which develops software applications, integrates IT systems and manages call centres for clients such as Citigroup , Cisco and Credit Suisse , accounts for about three-quarters of its revenue.

Source:http://www.reuters.com/article/2011/06/13/wipro-reshuffle-idUSL3E7HD1VR20110613

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Egypt Secures Major New Tie-ups and Investment From HP,CISCO and Motorola

June 14th, 2011

Recent Investment and Commitments From HP, Cisco and Motorola Reinforce Strength of Egypt’s ICT Sector
Hewlett-Packard (HP) and ITIDA sign MoU providing world-class training to Egyptian hardware companies
Cisco invests $10million to seed sustainable job creation and economic growth in Egypt
Motorola expands regional operations in Egypt

Egypt continues to prove its appeal as a leading outsourcing destination, with substantial commitments from multinationals pledging continued support as the country moves forward.
Hewlett-Packard (HP), the world’s largest technology company, and Egypt’s Information Technology Industry Development Agency (ITIDA) have signed a Memorandum of Understanding (MoU) to provide world-class training to Egyptian hardware companies and increase their competitive advantages. The MoU aims to assist Egyptian companies in training to help grow their businesses, impart key skills to employees and in the wider talent pool, and increase their footprint in local and regional markets.
Commenting on the MoU, Yasser ElKady, ITIDA CEO said: “This MoU is a clear testament to our commitment to support all segments of the IT industry in Egypt. While our endeavours in positioning Egypt as one of the key outsourcing destinations have yielded significant results, we are keen on extending all the necessary support to the Egyptian hardware companies and we are positive that this training, along with other initiatives will have considerable impact.”
The MoU signed between ITIDA and HP was accompanied by news of a major new investment from Cisco. Cisco has announced that it will invest $10 million to seed a sustainable model of job creation and economic development in Egypt. The venture capital investment targets high-potential small businesses that provide innovative products and services.
Minister of Communications and Information Technology, Dr. Magued Osman said: “The Egyptian government recognizes that properly functioning telecoms and IT infrastructure is essential for attracting foreign investment and enabling the private sector and government to function more efficiently. The government’s aim is for Egypt to become an IT hub, providing IT-assisted teleservices to foreign companies. This $10 million investment will help us promote economic development, leading to enhanced opportunities for the people of Egypt.”
John Chambers, Chairman and CEO of Cisco, said: “We believe there is tremendous growth potential in Egypt’s ICT sector and are committed to supporting Egypt’s – as well as MENA’s – long-term goals. It is therefore appropriate for Cisco to make this investment into the Egyptian economy and its people.”
Olaf Krahmer, President of Cisco Egypt, continued: “Job creation and the chance for greater opportunities are of clear importance to Egyptian citizens. Through this investment, Cisco is demonstrating its commitment to assisting the people of Egypt to begin to invest in meeting these needs,”

A further development was the announcement by Motorola Solutions Inc. to open a key office for the Middle East and North Africa (MENA) region in Cairo, Egypt. Strategic expansion in Egypt will help Motorola deliver its leading mission-critical communication products and services directly to Egyptian customers but also to many other customers outside of the country as the Cairo base of operations becomes established as the newest Regional Engineering Centre.
Overall, Egypt remains a major IT destination, with many multinationals including Google, IBM and Valeo having established a significant presence in Egypt over the last year.

Source:http://www.prnewswire.com/news-releases/egypt-secures-major-new-tie-ups-and-investment-from-hpcisco-and-motorola-123739854.html

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Is offshoring the answer?

June 14th, 2011

In the last week, we’ve seen outsourcing hitting the headlines again, as the Public and Commercial Services (PCS) union refused to rule out strike action over Hewlett-Packard’s (HP) plans to offshore 200 jobs to India.

The jobs in question are largely responsible for providing IT support to the Department for Work and Pensions, with talks over offshoring evidently at an ‘advanced’ stage. So what does this tell us? Can we expect a deluge of offshored public sector contracts? If so, is the general scepticism around offshoring justified?

Of course, the DWP is not the only place we’ve seen the question of public sector offshoring raised in recent weeks. We’ve also seen Birmingham City Council announce that up to 100 council ICT jobs are scheduled to be transferred to India through Capita, while the £600m BPO deal at the Personal Accounts Delivery Authority to outsource the administration of the National Employee Savings Trust (NEST) scheme may see as much as 60% of the work going abroad.

I suppose the first thing to say is that offshoring is nothing new, and we’ve seen plenty of examples of public sector and local government authorities offshoring successfully in the past.

Last July, the Prime Minister even visited India with a firm promise that: “In terms of being open to [offshoring]… you will find Britain one of the most open and progressive countries.” So why has news of several recent public sector offshoring deals caused such a stir?

Clearly, there’s a fear that British jobs will be lost – despite the fact that HP has already given assurances that affected employees who are based at sites in Newcastle, Lytham St Annes and Sheffield will be relocated to other positions within the organisation.

It seems that for many, the greatest worry is that in the race to make savings, we could see the burden of increased unemployment passed onto the taxpayer, as more and more low-paid jobs are sent abroad for the sake of making savings.

In my view, however, offshoring has a role to play – although it’s clear that it must be part of a bigger overall strategy. It’s no use relocating services to India or Sri Lanka on a short-term basis just to make a quick saving on costs.

Organisations must examine their own core competencies and understand where they have a skills gap, and decide whether or not an offshore provider has both the right level of competency and the correct cultural fit to make a contract work in the long term. This is something that organisations might want to review even if they have offshored, because markets change both here and overseas.

I know this is a common refrain from me on these pages, but any contract entered into on the basis of cost alone is far less likely to succeed than one which has been carefully structured, and fits in as part of a broader, overall strategy.

This is something that the unions who are protesting against these moves could try to understand – because if it benefits the way services are provided in the long run, then perhaps offshoring isn’t the great evil it’s being made out to be?

If you’d like to hear more about offshoring, the NOA will be running an Offshoring Day in September.

Source:http://blogs.computerworlduk.com/hart-of-outsourcing/2011/06/is-offshoring-the-answer/

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Wurts’ investment outsourcing hires two from Alaska

June 13th, 2011

Wurts & Associates Inc. hopes to jump-start its investment outsourcing business by hiring two top executives from the $40.3 billion Alaska Permanent Fund Corp.

Jeffrey Scott, the fund’s chief investment officer, will serve as Wurts’ first CIO. Max Giolitti, Alaska Permanent’s director of asset allocation, will be director of risk allocation.

The duo, who managed money and risk together for more than a dozen years at Microsoft Corp. and their own hedge fund before joining the sovereign wealth fund in 2008, will leave Alaska in early August. They will join Wurts in the firm’s Seattle headquarters later that month.

Mr. Scott is the architect of the innovative, risk factor-based approach to asset allocation that was adopted by the Juneau-based fund in 2009 (Pensions & Investments, June 1, 2009). Mr. Giolitti built the data collection and risk management systems that permitted Mr. Scott to recategorize fund investments by risk, rather than stringent asset class buckets.

It’s an approach that Jeffrey MacLean, Wurts & Associates’ president and CEO, is certain will resonate strongly with other institutional investors disappointed by the lack of diversification and poor returns of their portfolios — constructed using mean-variance optimization techniques — during and after the financial crisis of 2008.

“Mean-variance optimization hasn’t worked,” Mr. Scott said in an interview. “Among the main risk factors in portfolios — equity, interest rate, credit, inflation and currency — No. 1 is equity risk. Of the many different ways to look at diversification, the only way to do this effectively is to break it down to risk factors and analyze from there.”

Mr. Scott said Alaska fund executives made “100% progress” in developing the necessary framework, including a new governance structure; a comprehensive risk-based investment policy; a new asset allocation based on economic conditions; and an automated comprehensive risk dashboard to run the system.

Industry sources speak highly of Mr. Scott’s work at the Alaska fund.

“I’m a big fan,” said Clifford S. Asness, managing and founding principal, AQR Capital Management LLC, Greenwich, Conn. “Jeff joined an organization where investment management processes were not very modern and he’s put Alaska on track to build a better portfolio and to better manage risk. He’s not too radical, but he’s not toeing the traditional line. He’s unique that way.

“All my reasons for sucking up to Jeff are gone now, but I still think the world of him,” Mr. Asness quipped.

AQR runs about $650 million for the Alaska fund as one of five “external CIOs” Mr. Scott hired in 2010 to manage real return portfolios with a benchmark of 5% per year after inflation.

The Alaska Permanent Fund’s performance as of March 31 was 3.51% for three months; 18.78% for the fiscal year to date (nine months); 12.86% for one year; 2.55% for three years; and 4.01% for five years. Multiple-year returns are annualized.

The long-term return objective is an average of 5% per year over the long-term, which Mr. Scott said is a typical business cycle of between five and 10 years. The fund’s short-term return objectives for periods ended March 31 were 3.21% for three months; 6.27% for the fiscal year to date; 7.68% for one year; 6.53% for three years; and 7.26% for five years.

Neither Michael J. Burns, president and CEO, nor Laura Achee, director of communications for the Alaska Permanent Fund, returned calls by press time seeking comment about the departures of Messrs. Scott and Giolitti.

As to whether he and Mr. Giolitti are essential to the continued success of the Alaska fund’s investment program, Mr. Scott said, “Under Mike Burns, the trains will keep running. My successor will be able to pick it up and make it run.”

As CIO, Mr. Scott will oversee all investment operations and run Wurts’ discretionary money management business. He will use the global factor-based investment modeling technique he developed to manage a $56 billion global, absolute-return corporate portfolio as assistant treasurer at Microsoft Corp. and replicated at the Alaska fund.

Mr. Giolitti will replicate the risk management system and data collection system needed to support the whole consulting team and outsourced risk management solutions business.

In the two years since its launch, Wurts’ outsourced investment management program has attracted $1.25 billion from two U.S. clients with portfolios of $500 million and $750 million. Mr. MacLean, Wurts’ CEO, declined to identify the clients.

Portfolio sizes will be one of the biggest changes for Messrs. Scott and Giolitti. Wurts’ target clients for customized, total portfolio outsourcing are public and corporate defined benefit and defined contribution plans, endowments, foundations and health-care funds with $2 billion or less in assets, Mr. MacLean said in an interview from the firm’s El Segundo, Calif., office.

But Mr. Scott is unfazed. “Building solutions is my background and what I really like to do. I was a salesman at Nordstrom years ago and I realized back then that you can’t sell everyone green shoes. Rather than try to sell everyone green shoes, you need to offer a customized approach to every client.”
Powerful lures

Both customization and factor-based analysis are powerful lures for the Dallas-based Southwest Airlines Pilots’ Association, a Wurts consulting client. The association is already queued up for the arrival of Messrs. Scott and Giolitti and is likely to adopt a total portfolio outsourcing approach for its $2.1 billion 401(k) plan, said John Nordin, chairman of the investment committee.

“When 90% of portfolio volatility is coming from equities, yet you really don’t get paid enough for the pain, it made us look for a different approach. We’ve been doing things wrong, relying as we have on mean-variance optimization in portfolio construction. Jeff Scott looks at all risk on an absolute-return basis, and that’s what we are likely to use for our portfolio,” said Mr. Nordin.

Customization is essential for the association’s Pilot Lifetime Wealth Allocation target-date funds, which Mr. Scott and his team will be asked to overhaul, with a special focus on protecting participant balances after retirement, Mr. Nordin said.

Sources said when it comes to attracting new defined contribution and defined benefit plan clients, Wurts & Associates is making a smart, profile-raising move by bringing in Messrs. Scott and Giolitti, who are known for their innovative investment management approach.

Wurts has a reputation for solid consulting work, sources agreed, but noted that the firm is small and not well known among institutions and money managers away from the West Coast. The firm ranked 40th in P&I’s directory of investment consultants (P&I, Nov. 29). As of March 31, it had 121 clients with $34 billion in assets.

“There are a significant number of providers — at least 40 — pursuing what is only a $200 billion outsourcing market at this point,” said Kevin P. Quirk, founding partner and principal at industry consultant Casey, Quirk & Associates LLC, Darien, Conn.

“The outsourcing market is growing substantially, and we predict that it will continue to grow over the next 10 years. But it is highly competitive and fragmented now. I think a new investment philosophy could be a really big differentiating factor for Wurts & Associates. Within five years, the industry likely will shake out and begin to recognize the differences between outsourcers. Institutional buyers will focus far more risk management and performance,” Mr. Quirk said.

Source:http://www.pionline.com/article/20110613/PRINTSUB/306139977

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