PC House Limited (PCH) announced the appointment of Deepthi Wickramasuriya as Chief Operating Officer of Procifinity Ltd., a fully-owned subsidiary of PCH, with effect from 1 September 2010.
Wickramasuriya is a qualified professional in the BPO field having until recently been the Head of Finance, Treasury, Governance, Business Risk and Contracts in Aviva Global Services, the management arm of the BPO operations of Aviva PLC, located in Singapore, India and Sri Lanka. Aviva PLC is the fifth largest insurer in the world and is the majority owner of Sri Lanka’s Aviva NDB Insurance PLC.
Procifinity Ltd. is a BOI approved enterprise that was recently set up for the purpose of catering to the outsourcing requirements of local and overseas-based enterprises, as well as move into IDC operations with the expectation of providing hosted and managed data services to the corporate and public sectors. Sri Lanka is ranked within the top 50 global outsourcing destinations with tremendous market potential.
Rishan, Chairman of PCH commented, “We are very fortunate to have the services of Wickramasuriya. She is just the type of person we need to maintain our position as the premier ICT services provider in the country. We can now fast forward our BPO business and commence our new IDC business. The planning process for such ventures is progressing well and we should be able to start implementation soon.”
Wickramasuriya, who is a FCMA and MBA, counts over 20 years of senior managerial experience spanning many different industries. Her career is dotted with a number of massive value adding efforts resulting from the implementation of her innovative ideas.
Sarath Wikramanayake, Director of both PCH and Procifinity Ltd. said “Wickramasuriya’s vast expertise in policy development and governance coupled with her experience in the international sphere will hold us in good stead, given that our plans will involve international operations in a big way.”
PCH is the new corporate brand identity for PC House Limited which was recently listed on the Colombo Stock Exchange. The new brand identity reflects the change from a family owned business to a public company with a vision to be the benchmark for ICT in Sri Lanka.